Cookie
Policy

This Cookie Policy explains what cookies are, how we use them on our website, the types of cookies we employ (including third-party analytics tools), and how you can manage your cookie preferences. We use a cookie consent banner (powered by the CookieYes plugin) to comply with privacy laws such as the EU GDPR and California CCPA, which helps us obtain user consent and ensure legal compliance. For more information on how we handle personal data, please see our Privacy Policy.

What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites function properly or work more efficiently, as well as to provide reporting information and improve user experience. For example, cookies can enable core site functionality, make the site more secure, remember your preferences, and help us understand which parts of the website are useful and where improvements are needed.

How Do We Use Cookies?

Like most online services, our website uses both first-party and third-party cookies for several purposes. First-party cookies are those set by our website directly; they are mostly essential for the site to operate correctly and do not collect personally identifiable information. Third-party cookies are set by external providers and are mainly used to understand how our site performs, how you interact with it, to keep our services secure, to deliver relevant content/ads, and overall to provide you with a better user experience. This includes using analytics cookies to collect information about site traffic and usage, and may include cookies set by advertising partners to personalize ads.

Types of Cookies We Use

We use the following categories of cookies on our website:

• Essential Cookies: These cookies are necessary for the website to function and cannot be switched off in our systems. They enable core functionality such as security, network management, and accessibility. They also help maintain user sessions and prevent security threats, and they do not collect any personal information. For instance, our cookie consent tool sets a cookie to remember your consent preferences (cookieyes-consent cookie set by the CookieYes plugin) so that your choices are respected on subsequent visits.

   

• Analytics Cookies: These cookies (sometimes called “statistics cookies”) collect information about how visitors use our website, such as which pages are visited most often, how users move from one page to another, and if they encounter errors. The data is aggregated and helps us understand and improve website performance. For example, we use Google Analytics and Microsoft Clarity cookies to gather data on site usage and user interactions. Google Analytics sets cookies to collect information about your use of the site (e.g. pages visited, time spent) and provides us with reports to help us understand user behavior on our site. Microsoft Clarity is a session replay and analytics tool that may record your clicks, mouse movements, scrolls, and other interactions to help us analyze how you use our site (note: sensitive keystroke data is masked). The insights from these cookies help us identify what works well and what can be improved. (In the future, we may implement additional analytics tools or services as needed, which will serve similar purposes under this category.)

   

• Marketing Cookies: These cookies are used to deliver advertisements that are more relevant to you and to track the effectiveness of ad campaigns. They may be set through our site by advertising partners to build a profile of your interests and show you relevant adverts on other sites. Marketing cookies remember that you have visited our website and may share this information with third parties (e.g., advertisers). Currently, we do not heavily use advertising cookies on our site. However, we may in the future utilize advertising or conversion tracking technologies – for example, the Meta Pixel (Facebook/Instagram) or similar ad pixels – to help deliver targeted ads and measure campaign performance. If such cookies are deployed, they would only be activated with your consent and help ensure any ads you see are relevant to you.

   

• Functional Cookies: These cookies support additional functionalities that, while not strictly necessary, enhance your experience. They may be used to remember choices you make and provide enhanced features. For instance, functional cookies can enable certain non-essential features on the site, such as playing embedded videos, enabling live chat support, or remembering user interface preferences. They help us personalize content for you (for example, greeting you by name or remembering your customization settings) and integrate with social media or third-party content providers. Without these cookies, some features (like video players or social sharing widgets) may not function correctly.

   

• Preference Cookies: These cookies (also known as “preferences” or “personalization” cookies) allow our website to remember information that changes the way the site behaves or looks, such as your username, language or region. By storing your site preferences, these cookies provide a more personal and consistent experience on return visits. For example, a preference cookie might remember your chosen language or other settings so you don’t have to re-enter them each time you visit. (Some of our functional cookies described above may overlap with this category by storing your preferences.)

   

Note: The specific cookies we use and their classification may change as we update our services. We will endeavor to update this policy if we add new cookies or categories. All third-party cookie usage (such as by Google or Microsoft tools) is subject to the respective third parties’ privacy policies.

How Can You Manage or Disable Cookies?

On our Website: You have the right to decide whether to accept or reject non-essential cookies. When you first visit our site, you will see our cookie consent banner where you can choose your preferences. Even after you’ve made your choices, you can change or withdraw your consent at any time. For example, you can revisit your cookie preferences by clicking on the cookie consent icon or a “Cookie Settings” link on our site (often this is a floating widget or link labeled “Privacy & Cookie Policy” or similar) to bring up the consent menu again. Through this tool, you can adjust which categories of cookies you permit (e.g. you might disable Analytics or Marketing cookies while keeping Essential ones enabled). Any preferences you change will be remembered by an essential cookie as noted above.

Via Your Browser: In addition to our on-site controls, you can manage or delete cookies through your web browser settings at any time. Most browsers provide tools to block or delete cookies – for example, you can typically refuse all third-party cookies, or clear all cookies when you close the browser. Please note that if you disable cookies at the browser level (especially essential cookies), some parts of our website may not function properly. To learn more about how to manage browser cookies for different browsers, you can visit educational resources like AllAboutCookies or see the help documentation for your specific browser. For instance, browsers like Chrome, Firefox, Safari, Edge, etc., have options to delete or prevent cookies in their settings. More information on this can also be found on Wikipedia or other online resources.

“Do Not Sell My Personal Information” (CCPA/CPRA): If you are a California resident, and if applicable, you may use the “Do Not Sell or Share My Personal Information” link or feature on our site to opt-out of the sale of personal data. This mechanism, provided in compliance with the CCPA/CPRA, will, among other things, disable third-party advertising cookies on our site when you opt out. (This is typically integrated into our cookie consent banner or website footer when required by law.)

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. If we make material changes, we will let you know either by prominently posting a notice on our website or by updating the “Last Updated” date at the top of this policy. We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies and related technologies. Your continued use of our website after any updates constitutes your acceptance of the revised policy.